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marathons

Boom Nutrition Announces Energy Gel Partnership with 2018 Marine Corps Marathon

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Boom Nutrition Announces Energy Gel Partnership with 2018 Marine Corps Marathon

The Marine Corps Marathon Organization announced that Boom Nutrition’s great tasting CarbBoom! Energy Gels® will be its featured on-course Energy Gel for the 43rd Marine Corps Marathon on October 28, 2018.

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Carb Boom! Energy Gels® are well known for their great taste and unbeatable endurance performance. They are made with real fruit concentrates and purees and are rich in complex carbohydrates that deliver a steady energy release without the risk of an upset stomach.  Marathoners, triathletes, cyclists, runners and other endurance athletes love Carb Boom! Energy Gel’s six delicious flavors and appreciate the fact that they do not contain any artificial flavors, colors or sweeteners, are gluten-free, dairy free and vegan-friendly.

"This is the first year we have been part of this exciting iconic event and the entire Boom! Team is excited to deliver the best on-course nutrition to more than 30,000 race participants. Marathon runners need in-race fueling to perform at their best, and Carb Boom! Energy Gels® provide endurance athletes with a perfect formula that’s high in complex carbs, is easy on the stomach and won’t cause GI distress or unscheduled trips to the port-o-john,” said Tony Lammers, CEO of Boom Nutrition. “Marine Corps Marathon offers a great athlete experience, and we are happy to contribute.  From start to finish, Carb Boom! Energy Gels® are part of an endurance athletes’ complete nutrition plan.”

Carb Boom! Energy Gels will be featured at two food stations located at miles 13 and 23 of the MCM course.

“This is the start of a significant new partnership that will add flavor and fuel to the Marine Corps Marathon experience,” said Rick Nealis, MCMO Director.

Boom Nutrition Inc. is a sports nutrition company based in a Cleveland, Ohio, that develops and delivers nutrition products that improve the performance of endurance athletes everywhere. Known worldwide for its great taste and great performance, CarbBoom! Energy Gels® are the official Energy Gel of endurance events everywhere.  For more information about CarbBoom! Energy Gels®, go to www.boomnutrition.com.

Marine Corps Marathon (www.marinemarathon.com) is ranked annually as one of the largest marathons in the USA and the world, and has been recognized as "Best Marathon in the Mid-Atlantic", "Best for Families" and Best for Beginners".  Runners from all 50 states and more than 60 countries participate in MCN and an annual calendar of event including the Marine Corps Historic Half in Frederickburg, VA in May and the MCM Event Series conducted aboard the Marine Corps Base Quantico.  Organized by the men and women of The United States Marine Corps, the MCM is the largest marathon in the world that doesn't offer prize money, instead celebrating the honor, courage and commitment of all finishers.

No federal or Marine Corps endorsement implied.

 

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Desta Beriso Morkama interview

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Desta Beriso Morkama interview

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Meet our good friend and Boom! Nutrition Marathoner, Desta Morkama.  We did a nice video interview at the Philadelphia Marathon but were overwhelmed by the background noise in the hall and Desta's language skills so the transcript is below.  Desta is from Ethiopia and is currently living in the Northern Virginia area.  Desta recently placed 2nd OA at the 2016 Marine Corps Marathon (2:24:28) and came in 13th at the Philadelphia Marathon on a very cold and wind day (2:27:03).  Buna Booma!

Desta enroute to a 2:27:03 finish (13th OA) at 2016 Philadelphia Marathon.  Boom!

Desta enroute to a 2:27:03 finish (13th OA) at 2016 Philadelphia Marathon.  Boom!

Desta on the way to 2nd OA finish at 2016 Marine Corps Marathon

Desta on the way to 2nd OA finish at 2016 Marine Corps Marathon

Boom!: How old are you?

Desta: I am 31

Boom!: Where in Ethiopia are you from?

Desta: I am from Arsi which is a province of Ethiopia with its capital at Asella.  The province was reduced to a zone of the Oromia region with the adoption of the new constitution in 1995.  My family are farmers.  We raise maize (similiar to corn but different).

Boom!: Do you have any siblings? 

Desta: I had 12 brothers and sisters.  One has died.

Boom!: When/Why did you come to the US and how did you get to Northern Virginia?

Desta: I am in search of a better life.  I hoped to win money at marathons, but the challenges are very difficult. 

Boom! When did you start running and when did you discover you were going to be good?

Desta: I was a runner all my life.  I began winning races when I was 13.  When I learned to run fast enough, I traveled to Europe and ran marathons in France, Latvia, and Poland.

Boom! What is your favorite training routine?  How many miles do you run in a typical week?

Desta: Near where I am staying is my favorite hill, 20th Street in Arlington VA between Glebe Road and Fillmore Street.  The hill rises 25 meters in the distance of just 300 meters.  I run it 20 times every morning at 7 AM.  Then I eat breakfast, often with a packet of CarbBoom! Then I rest.  In the afternoon, I run 5 to 10 miles at an easy pace.  Then lunch and rest, or I work to help my friend Jay.  Then we have a training program every evening -- speed work on a track on Mondays and Wednesdays, distance with the Pacers Running Store group on Tuesdays and Thursdays.  I run a race almost every weekend.  I cover about 105 miles per week.

Boom!: What are your goals for running?

Desta: I want to win major marathons.  I finished 2nd overall at 2016 Marine Corps Marathon. I had a CarbBoom! gel before the race, then at 10 miles and 20 miles. 

Boom! What are your plans for being in the US?

Desta: My visa is for six months, September 12 through March 11.  Soon, I hope to seek asylum here in the USA.  In Ethiopia, my Oromo people are greatly oppressed. My friend and training partner in Ethiopia was Feyisa Lilesa. the 2016 Olympic Silver Medalist.  When he finished, he gave the sign of the Oromo people, crossing his arms at the wrists.  He has applied for asylum i n the US. (for more information, See Oromo_People)

Boom! How do you think about nutrition during long races (marathons)

Desta: I need energy.  I am always hungry.  

Boom!: What do you like about CarbBoom! Energy Gels and what is your favorite flavor?

Desta: CarbBoom! tastes good and help me run longer and faster. My favorite is Orange Vanilla -- the caffeine gives me a boost.  Coffee is "buna" in Amharic, so I call it Buna Booma!

Boom!: Anything else he wants to share?

Desta: When I finished 2nd at Marine Corps Marathon, the Washington Post ran this story: Marine Corps Marathon

Boom!:  Thanks for the time Desta and best of luck in the future!

 

Desta and fellow Ethiopian Dadi Beyene sharing a laugh on the start line at 2016 Philadelphia Marathon

Desta and fellow Ethiopian Dadi Beyene sharing a laugh on the start line at 2016 Philadelphia Marathon

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CarbBoom! Energy Gels Fall 2016 events

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CarbBoom! Energy Gels Fall 2016 events

The early fall 2016 schedule is in and the Boom Nutrition team is hitting the road for some great fall events.  Meet the Boom! team and sample great tasting CarbBoom! Energy Gels at the following great events.  CarbBoom will be the on-course gels at all of these! (plus a few others)

 

Baja Bike Race:  The route takes you from the city of Tecate to the city of Ensenada in Baja California Mexico totaling 73 miles through baja wine country.  During the ride,  you will climb almost 4000' with 4 major hills.  To create additional competition amongst riders, we created a race within the race to the top to one of the hills.  Competitors with the fastest time will earn themselves King and Queen of the hill!

Quad Cities Marathon:  The Quad Cities Marathon, a USATF certified course is held annually on the fourth Sunday in September. The 26.2 mile run starts and ends at 1201 River Drive in downtown Moline, IL. The event benefits two worthy causes: prostate cancer research & screening and the Erika Kate Foundation, helping families of children with life threatening heart conditions. The flat and fast course features one of the finest, most scenic river views in the country. It covers 5 races, 4 cities, 3 bridges, 2 states, and 1 island, all along the mighty Mississippi River!

TowPath Marathon:  Canalway Partners hosts the Towpath Marathon, Half Marathon and 10K every fall in the Cuyahoga Valley National Park. Described as “one of the most beautiful race courses in America” by Runner’s World magazine, the Towpath Marathon showcases breathtaking segments of the historic Towpath Trail located between Akron and Cleveland. The Towpath Marathon is one of few marathons that take place in a national park, and many consider it a unique specialty race due to the setting and time of year in which it is run.

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Indianapolis Monumental and Indianapolis Half Marathon:  Now one of the 20 largest marathons in the US, the CNO Financial Indianapolis Monumental Marathon is the ideal fall marathon for everyone from the first time marathon runner to elite athletes. Starting and finishing at the Indiana State Capitol, the course highlights landmarks and historical neighborhoods throughout Indianapolis. Nationally recognized as flat and fast, this event has hosted Olympians, PR seekers, and thousands of Boston Marathon qualifiers.  The Indy Half marathon takes place in historic Fort Harrison State Park, your hometown half is a gorgeous fall tour through the park and surrounding neighborhoods.

Philadelphia Marathon:  In Philadelphia, we redefine the experience of what a marathon should be. A beautiful course, an engaging atmosphere—it’s no wonder we're consistently listed among the top ten courses in the country, recognized for our flat terrain, mellow weather and spirited fans. Expect beautiful views through Fairmount Park and along the Schuylkill River and neighborhood crowds gathering on sidewalks in University City and Manayunk. Weave through the well-traveled streets of our historic district, passing sights familiar to Franklin, Washington and the rest of the gang, and end your race speeding towards the steps of the majestic Art Museum. Oh, that’s another thing: the fans. You'd better get ready for the crowds, because each year, thousands of spectators line the course eager to cheer on runners. There's nothing we love more in this town than a champion...all 30,000 of them.

Ft Lauderdale 13.1: From Riverfront to Beachfront.  A beach party experience that unfolds throughout the beautiful streets of Fort Lauderdale. This race offers hidden gems of this historic city along scenic routes through downtown Riverfront, breathtaking coastal neighborhoods, the famous Las Olas Boulevard and along A1A and Fort Lauderdale Beach. The finish includes a beach party with live music, activities for the family, a beer garden and more!

 

USA Triathlon 2016 Art and Science of Triathlon Coaching Symposium.  Atlanta Ga.  Not a race but as the official Energy Gel of USA Triathlon, we are really excited to be learning and rubbing elbows with the best and brightest triathlon coaches around!

Want to race with us?

Like or share this post by Sept 18 and be entered to win a race entry in the race of your choosing.  Good luck and see you on the course!

(two winners will be awarded)

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Rio Update

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Rio Update

Boom Nutrition is really excited to support the Olympic dreams of Venezuelan Marathoner Luis Orta. We asked Luis to give us an update as to how it is going and what he has been up to over the past few months leading up to Rio.

Training update from Luis. He leaves for Rio on Thursday. After qualifying for Rio at the Rotterdam Marathon, Luis traveled to Rio to review the course and competed in a 5000m race at the Olympic stadium. Spent a month in the Colorado mountains (9,000 ft) getting in some high altitude, high mileage training and then home to Boulder where he says " I am breaking all my records in practice and my confidence is through the roof. I am ready for an awesome race and experience in Rio!" Luis said "Because Rio is expected to be hot and humid I have been constantly working on my hydration and nutrition. I use a CarbBoom! Energy Gel every 30 minutes during my runs. I'm in love with the Banana Peach flavor. It's easy to take, the flavor is great and it definitely gives you that extra push necessary in long distance events. Most importantly it never hurts your stomach because it has only natural ingredients. During my race in Rio I plan to take one at 10k-20k-30k-35k I will even carry an extra one in my pocket just in case." The Olympic marathon is August 21st. 

Best off luck Luis as you pursue your Olympic dreams!

August 22 Update:

Luis finished the 2016 Olympic Marathon in 106th place with a time of 2:27:05.  Congrats Luis on a fantastic effort and we were really excited to be on your team.  Boom!

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Luis Orta enjoying his Banana Peach CarbBoom! Energy Gels

Luis Orta enjoying his Banana Peach CarbBoom! Energy Gels

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Boom! Is going to the Olympics!

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Boom! Is going to the Olympics!

Boom Nutrition is proud to support the Olympic dream of Venezuelan marathoner Luis Orta.  From Caracas Venezuela, Luis is a former Kentucky Wildcat and currently lives and trains in Boulder CO.  At Kentucky, Luis was a 4 time All SEC athlete, 2012 SEC Indoor Runner of the Year and UK 3000m Steeplechase recordholder.   After qualifying for the 2016 Rio Olympics at the 2016 Rotterdam Marathon, Luis said “I wouldn't have been able to achieve my lifetime goal of becoming an Olympian without CarbBoom! Energy Gels.  I had tried different kinds before but the strong taste or the amount of sugar and caffeine gave me even more trouble than 26.2 miles already should give you”.  Luis is a fan of Banana Peach and is excited to be carrying the Boom! banner in Rio this summer. 

 

 

Good luck to Luis and look for Luis sporting the Boom! tattoos while training and competing this summer. 

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Transitioning to Triathlons

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Transitioning to Triathlons

Sick of just one sport? Ready to move on to the next level? Triathlons may be in your near future, but it's important to transition at your own pace. Read more to learn about transitioning to triathlons. 

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